Grand Prix WINNER
The Drum Marketing Awards
Best Augmented Reality Experience
Monarch
Mountain 2012
In an aviation industry first WDMP created a direct marketing campaign to promote Monarch's new Ski routes that used Blippar to create a level of intrigue and excitement above the norm. The campaign provided an audience of tech-savvy skiers with an engaging and unique experience that also delivered useful information, giving a strong reason to interact for longer and ultimately click through to book.